We are now accepting recognition submissions for the 2024 Neighborlies Awards. We welcome all recognitions, big or small, and ask that you follow our guidelines when submitting your recognitions. Please submit recognitions to recognize individuals or groups who have donated/volunteered their time, skills, or resources to others in the community and please do not submit self recognitions. Deadline for submissions is November 8, 2024. If you have any questions or concerns, please call nbCC (413) 663-7588.



nbCC utilizes our expertise and long standing relationships to call residents and local stakeholders together for the purposes of collaboration, civic engagement, and community based decision making. Additionally, nbCC serves as a regional point of contact to connect residents and stakeholders with the information necessary to access services and resources as well as build a comprehensive safety net for the purpose of empowering and strengthening the community.

The Coalition’s work to convene and connect the community is based in the foundational practice of Asset-Based Community Development (ABCD), which is central to all work areas of nbCC. ABCD believes that communities cannot be rebuilt or improved by focusing on needs, problems and deficiencies. Rather, community building starts with the process of identifying the assets, skills and capacities of residents, citizen associations and local institutions. This often comes in the form of local people identifying a local issue and solving it by utilizing what the community already has (its assets, strengths and capacities) rather than looking to the outside for their solution.

A large group gathers at MCLA for the 2019 MLK Day of Service

We facilitate community conversations to resolve local concerns through our monthly forums, workgroups, and other collaborations. Our resource guides and newsletters keep our residents connected to local service agencies. We also bring residents together to celebrate those who work to make our community better, or just to have fun!